Overview

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Our partnership with Micron Technologies was focused on modernization and scalability. We helped migrate their website from a homegrown CMS to Sitecore, providing a more robust and flexible content management system to support their global digital presence. Over time, we've managed multiple Sitecore upgrades, ensuring their platform stays up to date with the latest features and security enhancements. In addition, we facilitated their transition from physical servers to Azure Cloud hosting, improving site performance, security, and scalability to meet the needs of a growing global audience.

Beyond the technical upgrades, we worked on enhancing the user experience with dynamic features like a real-time parts feed, ensuring accurate and up-to-date product data availability. We also implemented Sitecore XP personalization, delivering targeted messaging to different user segments, and localization with language translation, making the site more accessible for Micron’s international customers. Through these efforts, we’ve helped Micron create a seamless, high-performing digital experience that supported its global innovation leadership.

Highlights

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• Sitecore – Transitioned Micron's website from custom CMS to a robust, scalable Sitecore platform for better content management and flexibility.

• Upgrades – Continuously updated Sitecore to the latest versions, ensuring improved security, performance, and new features.

• Optimized Web Spend - By moving to Azure Cloud we were able to reduce infrastructure costs and improved site performance by transitioning off Rackspace physical hardware and support.

• Multiple Publishing Targets – Deployed content across multiple Azure regions for faster load times and a seamless global experience.

• Parts Feed – Integrated a real-time parts feed from Micron's internal systems to keep product availability and specifications accurate and up to date.

• XP Personalization – Enhanced user engagement with Sitecore XP, delivering personalized content based on visitor behavior and preferences.

• Secure Sales Resource Center – Developed a secure, centralized portal for sales teams to access essential resources and materials.

• Predictive Search Using Solr – Implemented Solr-based predictive search, enabling faster, more accurate search results for users.

• Helix Design Principles – Applied Sitecore Helix best practices for a modular, maintainable, and scalable code base.

• Localization and Language Translation – Expanded global reach by integrating multilingual support and region-specific content delivery.